Mike Malina

Frustrated with the online researching tools while moving here from the West Coast in 2002, I built this Neighborhood based website. There are plenty of home search sites, but none that express the reality of the area. The idea is to let you find the neighborhood and home that fits your requirements.

Almost 260 neighborhoods are complete. It is a good way to get started. Also added a power search tool for all the homes-search mls, forsalebyowner, and Craigslist in one place. You can search by requirements and by map.

We have assembled a team of varying expertise and personalities to allow you to have a specialized and a compatible guide. Let me know what you are looking for and I will match you with a team member that fits your requirements.

For sellers of property, we have advanced internet marketing. Your home gets the average agent marketing (professional quality photos, color brochures, MLS database, links to sites through ListHub) PLUS you get featured listings on Realtor.com, Zillow, and Trulia. This means your home will be presented where more lookers are looking–at the top of search results.

Additionally, we do advertising on Facebook which gives you access to friends of friends. Your ads appear on demographically specific Recent Activity pages based on member’s profile. We focus on advertising your property rather than the traditional model of advertising the agent or less useful–advertising the agent’s company brand.

You also get ads on the My Backyard site of the Star News. This is a hypermarketing site specializing in news about specific neighborhood areas within the Wilmington area. They do not get as granular as focusmattersrealty.hjstaging.com but they do add content outside of real estate.

We are constantly adding new search capabilities, neighborhoods, and marketing venues to keep up with this constantly changing market.

With a background in software and the competitiveness of Silicon Valley, I was able to put together this complex, yet easy to use site. If you would like to see what customers are saying about me, check out the testimonial page of Zillow at: http://www.zillow.com/profile/Mike-Malina/Reviews/